T-Mobile's two big new breakthroughs are aimed at saving lives rather than money

It looks like T-Mobile is finally taking a little break from its tireless , , and subscriber base-boosting efforts of the last few months, unveiling not one but ( for a change).

That may sound pompous or hyperbolic, but we can probably all agree that the “Un-carrier” is right in deeming “every second” as vital in emergency situations. Thus, Magenta’s Location-Based Routing (LBR) technology could well prove a literal lifesaver for some people, allowing the network to connect more 911 callers “directly to the appropriate 911 call center.”
That means the …
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