Instagram’s Twitter competitor launches July 6th

A screenshot of Threads’ App Store listing.
Screenshot by Jay Peters / The Verge

The Twitter competitor from Meta, Instagram Threads, is expected to launch on July 6th, according to the App Store listing for the app showing a version ready for Apple’s iPhone. Sleuths have also spotted what appears to be an early listing on the Google Play Store, which originally showed up over the weekend.

Meta has also added a launch date teaser to the Instagram app. Typing “threads” into the search box (or a number of other keywords) causes a ticket icon to appear on the search bar. Tap it and a spinning ticket appears to show your Instagram username alongside a local launch time translated from 10AM ET on the 6th. The spinning ticket also includes a QR code that links to threads.net, seemingly the new social media platform’s web…

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