Apple hires venture capitalist Josh Elman to help improve App Store discovery

Illustration by Alex Castro / The Verge

Apple has hired Josh Elman, a prominent venture capitalist and former vice president of product at stock-trading app Robinhood, to help it improve iOS app discovery in the App Store. Elman announced the news via his Twitter account on Monday, saying he’s also leaving his role as a board partner at the firm Greylock Partners and as a board member of prominent tech companies like Discord and Medium.

Elman joining the App Store team may help improve the iPhone maker’s relationship with developers after a rather rough year in which Apple’s stewardship of the App Store has been called into question by critics, rivals, and regulators. For instance, Elman is previously a board member of and investor in Houseparty, the chat app acquired by F…

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